Starting Your 14-Day Trial

Test Growth plan features completely free for 14 days—no credit card charges, cancel anytime.

What's Included in Trial

Full Growth Features

During your trial, you get everything Growth plan offers:

Unlimited usage

• Unlimited subscriptions (no 500 limit)
• Unlimited email notifications (no 200/month limit)
• Unlimited push notifications (no 200/month limit)

Revenue attribution tracking

• 7-day last-click attribution
• Attributed orders dashboard
• Revenue metrics
• ROI analytics

Advanced analytics

• Click-through rate (CTR)
• Time-to-click analysis
• Conversion rates
• Email performance

Usage-based billing dashboard

• Real-time usage tracking
• Attributed order ledger
• Commission calculator
• Monthly cap progress

No restrictions. No "trial-only" limitations. This is the full Growth experience.

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How to Start Trial

From Free Plan

Step 1: Open Billing

Dashboard → Billing & Plans

Step 2: Click "Start 14-day trial"

You'll see a confirmation modal:

Start Growth Trial

✓ Full Growth features for 14 days
✓ No charges until trial ends
✓ Cancel anytime, no commitment
✓ Instant activation

[Start Trial Now] [Maybe Later]

Step 3: Confirm

Click "Start Trial Now"—instant activation, no payment info needed.

Step 4: You're in

Dashboard reloads with Growth features unlocked. Attribution tracking starts immediately.

From New Installation

If you just installed DemandLoop:

Option 1: Start trial immediately

• Welcome modal offers "Start 14-day Growth trial"
• Click to activate instantly
• Skip Free plan entirely (you can downgrade later)

Option 2: Start with Free

• Click "Got it, let's go!" to use Free plan first
• Upgrade to trial anytime from Billing page

Recommendation: Start trial immediately if you have frequent stockouts or high traffic. You'll want attribution data from day one.

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Trial Timeline

What Happens When

Day 1 (Trial Start):

• Growth features activate
• Attribution tracking begins
• Free plan limits removed
• Advanced analytics accessible
• No charges yet

Days 2-13 (Active Trial):

• Use all Growth features
• Collect attribution data
• Test unlimited notifications
• View real-time usage
• No charges

Day 14 (Last Trial Day):

• Trial expires at 11:59pm
• Reminder email sent
• Review trial performance
• Decide: Subscribe or Cancel

Day 15 (Trial Ends):

If you do nothing:

• Automatically converts to paid Growth
• First charge: $19 base fee
• Usage charges for attributed orders during trial

If you cancel:

• Growth features lock
• Revert to Free plan limits
• No charges at all

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During Your Trial

Test These Features

1. Check attribution tracking

Dashboard → Billing & Attribution

See which back-in-stock emails drive sales:

• Attributed orders list
• Revenue per product
• Conversion rates
• ROI metrics

2. Monitor advanced analytics

Dashboard → Analytics

Unlock Growth-only metrics:

• Click-through rates
• Time-to-click analysis
• Advanced product insights
• Revenue attribution

3. Send unlimited notifications

No limits during trial:

• Test high-volume sending
• Notify all waiting customers
• See real delivery capacity

4. Track usage & billing

Dashboard → Billing & Plans

Watch your trial progress:

• Days remaining
• Attributed orders so far
• Projected first month charge
• ROI calculator

Trial Best Practices

Week 1: Setup & Learning

• Explore all Growth dashboards
• Set up attribution tracking
• Send first notifications
• Understand analytics

Week 2: Measure & Decide

• Review attributed orders
• Calculate ROI
• Estimate monthly cost
• Decide if Growth is worth it

Questions to ask yourself:

1. Did attribution tracking provide valuable insights?
2. Are attributed orders justifying the cost?
3. Are unlimited notifications helping scale?
4. Do I need this after trial ends?

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Trial Reminder System

We send helpful reminders so you're never surprised:

Day 7 (Halfway Point)

Email subject: "Your DemandLoop trial - 7 days left"

Content:

• Trial progress summary
• Attributed orders so far
• How to cancel if needed
• Tips for week 2

Day 12 (2 Days Left)

Email subject: "Trial ending soon - 2 days left"

Content:

• Final reminder
• Your trial performance
• Estimated first month charge
• Cancel instructions (if desired)

Day 14 (Last Day)

Email subject: "Your trial ends today"

Content:

• Last chance to cancel
• What happens tomorrow
• Your trial results
• Subscribe or cancel options

In-app banner:

Trial ends today at 11:59pm
Cancel now to avoid charges
Or let it convert to paid Growth

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Cancelling Your Trial

Before Trial Ends

Cancel anytime during 14 days—no questions asked.

How to cancel:

Step 1: Open Billing

Dashboard → Billing & Plans

Step 2: Click "Cancel Trial"

You'll see confirmation:

Cancel Growth Trial?

If you cancel:
- Trial ends immediately
- Revert to Free plan limits
- No charges at all
- Can upgrade again anytime

[Cancel Trial] [Keep Trial]

Step 3: Confirm

Click "Cancel Trial"—instant downgrade to Free plan.

What Gets Cancelled

When you cancel trial:

Your data stays safe:

• Subscriptions remain active
• Historical data preserved
• Analytics data saved
• Can access after re-upgrade

Growth features lock:

• Attribution dashboard locked
• Advanced analytics hidden
• Free plan limits apply
• Usage tracking stops

Can re-upgrade anytime:

• No penalties
• Historical data visible again
• Can start new trial (if eligible)

Cancel vs Downgrade

Cancel trial:

• Available only during trial period
• Instant, no charges ever
• Returns to Free plan

Downgrade after trial:

• Available after trial converts to paid
• May have pro-rated charges
• Returns to Free plan

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After Trial Ends

Auto-Convert to Paid (Default)

If you do nothing, trial automatically converts:

Day 15 (First Paid Day):

Shopify charge created:

DemandLoop Growth Plan: $19.00
Description: Monthly base fee
Status: Pending approval

You see this in Shopify:

• Charge appears in Shopify billing
• You approve or decline
• Must approve to keep Growth features

If you approve:

• Growth features continue
• $19 charged
• Usage charges for trial period attributed orders
• Next charge in 30 days

If you decline:

• Growth features lock immediately
• Revert to Free plan
• No charges
• Can upgrade later

Trial Attribution Charges

Important: Orders attributed during trial are still charged commission—even though trial was "free."

Example scenario:

Trial: January 1-14
Orders attributed: 10 orders = $1,000 revenue
Commission: $1,000 × 2% = $20

On Day 15:
- Base fee charge: $19
- Usage charge: $20
- Total first charge: $39

Why? Those attributed orders generated real revenue for your store. The trial let you see attribution value before paying base fee.

First Month Billing

Your first paid month includes:

1. Base fee: $19

• For Days 15-45 (next 30 days)

2. Trial period usage: Variable

• Commission on orders attributed during trial
• Could be $0 if no attributed orders

3. Post-trial usage: Variable

• Commission on new attributed orders
• Added to first month charge

Example first invoice:

Base Fee (Jan 15 - Feb 14): $19.00
Usage (Trial Period): $20.00
Usage (Jan 15-31): $35.00
Total: $74.00

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Trial Eligibility

Who Can Start Trial

Can start trial if:

• Currently on Free plan
• New DemandLoop user
• Never used Growth trial before
• Shopify account in good standing

Cannot start trial if:

• Already used trial once
• Currently on paid Growth plan
• Previous Growth subscription cancelled
• Shopify billing issues

One Trial Per Shop

Each Shopify shop gets one 14-day trial—ever.

If you cancel and want to try again:

• Must upgrade directly to paid Growth
• No second trial available
• Historical data still accessible

Why one trial? Trials are generous (14 days, full features, no charges). One trial lets you make an informed decision without trial-hopping.

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Making Your Decision

Signs You Should Subscribe

Attribution data is valuable

• You see clear ROI from attributed orders
• Revenue tracking helps inventory planning
• You want to optimize notification timing

You're hitting Free limits

• Regularly reaching 500 subscriptions
• Email queue pausing frequently
• Need unlimited sending

Advanced analytics help

• CTR data guides email copy
• Time-to-click shows urgency
• Product insights drive decisions

Projected cost is worth it

• Monthly charge < 10% of attributed revenue
• ROI is clearly positive
• Cost fits your budget

Signs You Should Cancel

No attributed orders yet

• Trial didn't track any conversions
• Need more time to see results
• Consider staying on Free plan longer

Cost doesn't justify value

• Attributed revenue too low
• Free plan limits aren't a problem
• Basic analytics are enough

Timing isn't right

• Not ready to commit monthly charge
• Need to focus on other priorities
• Can always try again later

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ROI Calculator

Use this to decide if Growth is worth it:

Break-Even Analysis

Question: How much attributed revenue do I need to justify $19/month?

Conservative scenario:

Your average order: $50
Typical conversion: 5%
Break-even: $19 ÷ 5% = $380 in sales needed
Orders needed: $380 ÷ $50 = 7.6 → 8 orders

If you attribute 8+ orders/month, Growth pays for itself.

During trial, check:

Dashboard → Billing & Attribution

If you see:

• 8+ attributed orders — Growth makes sense
• 3-7 attributed orders — Consider usage patterns
• 0-2 attributed orders — Stick with Free for now

Monthly Cost Estimator

If trial showed:

• 20 attributed orders
• $2,000 total revenue

Estimated monthly cost:

Base fee: $19
Commission: $2,000 × 2% = $40
Total: $59/month

Is this worth it?

• You recovered $2,000 in revenue
• Cost: $59 (3% of recovery)
• ROI: 3,300%

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Frequently Asked Questions

Do I need a credit card to start trial?

No. Trial starts instantly with no payment info required. Shopify handles billing after trial ends.

What if I forget to cancel?

You'll be charged $19 base fee on Day 15. You can still cancel immediately after and get pro-rated refund per Shopify policy.

We send 3 reminder emails (Day 7, 12, 14) so you don't forget.

Can I extend my trial?

No. Trial is fixed at 14 days. This is fair and gives enough time to evaluate Growth features.

If you need more time, cancel trial and use Free plan longer, then upgrade when ready.

Will I lose data if I cancel trial?

No. All data is preserved:

• Subscriptions remain active
• Historical analytics saved
• Attribution data stored
• Visible again if you re-upgrade

Can I start trial mid-month?

Yes. Trial starts immediately regardless of calendar date. You get full 14 days from the moment you activate.

What if I have issues during trial?

Contact [email protected] immediately:

• We'll extend trial if technical issues
• We'll help resolve any problems
• No charges until issues fixed

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After You Decide

If You Subscribe

Welcome to Growth!

Next steps:

1. Review usage-based billing
2. Set up custom email templates
3. Explore advanced analytics
4. Monitor your usage dashboard

If You Cancel

No problem! Free plan is generous.

You can:

1. Continue using Free plan
2. Upgrade anytime when ready
3. Access historical data on re-upgrade
4. Contact us with feedback

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Need Help Deciding?

Questions about trial:

• Email: [email protected]
• Include: Your shop domain, trial concerns

During trial:

• Check Dashboard → Billing for live ROI
• Review attributed orders daily
• Compare against your goals

Ready to start?

Dashboard → Billing → Start 14-Day Trial

No risk, no commitment, full features. See if Growth is right for your store.